Antonia Taylor  left the corporate PR agency world 10 years ago to work for herself and in this episode she reflects on this journey - one of freedom and possibility. We chat about 

- what was hard to let go of: the relationship between time and money

- what she missed: not being part of a team 

- some of her learnings: she describes working for herself as the biggest self-development journey. We cover the importance of a growth mindset, knowing your values,  permission, how we all have everything we need inside, asking for help and being yourself

And we finish up chatting about a couple of her highlights. 

Antonia Taylor  began her PR career in London agency life. She cares wholeheartedly about PR’s impact and started Antonia Taylor PR to stay front-line for her clients, building relationships that endure. Working flexibly, she brings in resource from industry peers for changing business needs; PR success is grounded in working as an extension of your team. PR is no longer just PR and Antonia recognises that businesses need a creative 360-degree comms strategy to connect with their audiences authentically. Her sweet spot is tech, professional services and scaling start-ups. Being at home more for her family – attached to her laptop and working all hours, in between hugs, ballet and football training – also matters to Antonia.